PLUG.DJ is an online, interactive, social media, music sharing site where I was the Art Director. At plug.dj, users log on, chose an avatar, and join any of the hundreds of online dance parties, create play lists, and compete as DJ with other users from all over the world. Users earn points, level up, and earn new avatars and chat badges.
I was responsible for developing the overall art style of the site and leading the art team in the creation of 100's of animated, dancing avatars, background environments, chat badges, and other graphic assets. I was responsible for maintaining the style, directing the avatars' dance loops, scheduling the production, and insuring that the assets were of high quality and delivered on time.